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RINGIER AG

DIGITAL. GLOBAL. DIVERSE.

Print, TV, Radio, Online: Over 6,300 employees and worldwide media brands – the Swiss Ringier AG is one of the largest, leading news and entertainment companies.

Corporate branding, product spots and film productions for Ringier events – FAB continuously develops and produces content for the digital transformation of the media company.

THE ANNUAL SPEAK

OPENER MOVIE, EVENT BRANDING, DIGITAL ASSETS

“It was a show like you’d imagine in Silicon Valley. Dimmed lights, loud music, a countdown showing the last minutes until the start …” Those were the words the industry media wrote about Ringier’s Annual Report event SPEAK which took place in the Kunsthaus in Zurich.

SPORTS
MEDIA
GROUP

Ringier is further shaping its portfolio of market leading sports brands. FAB supports the brand launch of Ringier AG‘s newly founded Sports Media Group with this commercial:
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THE
ANNUAL REPORT

“Another Festival of Gratitude” – For 25 years, the Ringier Annual Report has been designed by an artist whose works are represented in the Ringier Collection. For the anniversary edition, the Lebanese artist Walid Raad, who lives in New York, is designing the annual report. FAB stages the film for the Ringier report in cooperation with the agency Sturmzentrale advertising.

EVERY­THING IN „BLICK“

The App Clip: News and background information from Switzerland and around the world: With its online offering and 1.2 million users per day, the BLICK Group is the most visited media brand in the country. The “Blick App” connects users to the fastest newsroom in Switzerland. Just as fast and dynamic as the performance of our APP advertisement clip.

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On Air

Design

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Take a Ride

Fab lifestyle

Film Advertising Brands – as an experienced cross-media agency, FAB launches excitingly staged campaigns with an ambitious team. On all channels. Fashion, food, leisure, sport … moving images, distinctive sounds and striking shots create a large desire for cool lifestyle products. FAB: Take A Ride! 

CASTING. MODELS. LOCATIONS. PRODUCT SHOTS. SOCIAL MEDIA SNIPPETS. CINEMA & TV SPOTS. ONLINE & PRINT CAMPAIGNS.

FAB LIFE

SEE AND SHARE
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Taste
of Life

Gourmetfleisch
Corporate TV

Gourmetfleisch.de is Germany’s number one internet shop for high-quality meat. FAB has developed a modern corporate TV format for the award-winning company: “Gourmetfleisch Inside”. Traditional butcher handicraft meets lifestyle. Düsseldorf, Denver, Tokyo…  the entire world of Gourmetfleisch.de in front of and behind the scenes. That’s what we call pure entertainment à la FAB!

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FOOD

JOURNEY TO THE JAPANESE
WAGYU EXPERTS

Stories & LIFESTYLE

Dinner in the Sky
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Moving Winter stories

FAB CAMPAIGNS FOR MITSUBISHI WINTER WHEELS

FAB develops the Mitsubishi Motors autumn/winter campaign content for three years in a row. Concept, text, claim, photo, CGI, motion graphics, composing: Equipped with original winter wheels, exciting images and stories show the sovereignty of the Japanese SUVs in extreme weather situations. Realized for social media advertising, classic media and dealer promotion.

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WINTER CAMPAIGN 2021/22
SET IMPRESSIONS
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WINTER’S COMING HOME

THE 2020/21 CAMPAIGN

FAB’s dynamic 40 second spot with a mystical narrative story wets the appetite for winter adventures. In a cool mix of classic tracking shots and full effected 3D animations. The social media snippets and poster motifs advertise original Mitsubishi winter wheels for the entire European market. Good to know you’re safe!

MITSUBISHI GENUINE WHEEL CAMPAIGN
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Swype!

NUANCE HANDWRITING COMMERCIAL

The latest software version of the NUANCE text input solutions sets the standard. For the integrated in-car application, the US company is supplying a system that recognizes and processes every individual handwriting in 55 languages. High technology explained in an understandable way and implemented creatively – we’re specialized in this challenge. Product information plus image factor: that’s the FAB concept.

THE BEST IDEAS

HAVE AN UNIQUE SIGNATURE
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STUDIO HEROES

ATTENTION FOR DETAIL

Casting, direction, studio shoot, animation, compositing. FAB has developed an innovative film concept that explains and promotes all product features and places them in the perfect setting for the demanding NUANCE customers. The FAB crew shot in the Elegant Elephant Studios in Düsseldorf. The commercial was elaborately post-produced by our CGI team in Aachen.

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Jump in

SPACE STAR COMMERCIAL

Product film, photo shoot, configurator content. For a city car that doesn’t even exist yet. Based on CAD data FAB turns the new Mitsubishi into reality. And produces the first commercials ready for all media channels well before the official SpaceStar premiere at the Thailand International Motor Expo.

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Designed e-Motion

VIRTUAL CATALOGUE SHOOTING
Brooklyn NY

Try the Slider

CGI MEETS ANALOG

Mitsubishi presents its accessories for the latest city bestseller online as well as in the classic printed accessories catalog.

More Freedom

MORE COLOR. MORE STYLE.

In a virtual photo shoot, the photographer, creative director and 3D artists set the perfect stage for all vehicle details. All accessories. In all colors. From all perspectives.

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Made for Real

3D Product Film

Professional workaholics, always ready to push the limits: FAB and Mitsubishi’s new off-road models are two of a kind. Engineered for maximum functionality and style, the L200 and the Outlander have a high priority in the manufacturer’s cross-media mix worldwide. The entire vehicle world is textured, illuminated and rendered in the FAB CGI studios. Produced and visualized for all European websites of Mitsubishi Motors.

The film about the range of accessories, the photo shoot, the configurator (UK):
produced and visualized by FABs Advertising Unit.
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Hit the road

Performance and lifestyle in virtual motion

REAL WORKAHOLICS

RENDERED CAR CONFIGURATOR FOR MITSUBISHI UK

Click 'n' Try